Case Study: Interactive Dark Rides

Lotte World's Dragons Wild Shooting

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Dragons Wild Shooting is an interactive dark ride in Lotte World, an amusement park in South Korea.  This ride  takes guests on a journey through a mid-century children’s book-styled world, with pop-up environments and a cast of whimsical, medieval dragons.

“Dragons Wild Shooting is wowing guests at Lotte World (South Korea) with its huge cast of lovable silly characters, its ambitious interactivity and its surprise-packed ride experience.”
InPark Magazine

Showcasing a creative integration of the media into the physical environment, Dragons Wild Shooting is a piece of great story telling, complete with  humor, leading edge technology and memorable effects that are fun for the whole family.

As Producer, Seth Cover oversaw the overall production management, show development, budget tracking, design development and installation for Dragons Wild Shooting, an interactive dark ride in Lotte World, South Korea.

Opened: 2013

Video © Alterface

Photos: © InPark Magazine, ℅ The Hettema Group

(Press Features: InPark Magazine)

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